Personal branding for actors, writers & directors

Branding, development, marketing and management of actors are considerations to be given to an actor's career if he or she is to have one. The same applies to the careers of writers and directors.

Wednesday, August 21, 2013

Why Action/ReAction can save a performance

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Many actors wonder why they need to go to the trouble of orchestrating their performances as the Action/ReAction technique demands. They h...
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Tuesday, August 6, 2013

Incorporating resolution into Action/ReAction

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The best way to describe the Action/ReAction technique that I created is 'orchestrated'. In doing the work on a scene, an actor mu...
Tuesday, July 30, 2013

Rachael monologue segment

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This clip is from an Action/ReAction lesson I did with Rachael on Skype. It amazes me how we can use this technology to interact between A...
Wednesday, July 24, 2013

Rachael's monologue

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This is a monologue that I wrote for Rachael to incorporate her brand facets. She uses interstitials and the reveal of a universal truth f...
Wednesday, July 10, 2013

An Action/ReAction lesson on Skype

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This is a Skype lesson with Rachael in progress. In this clip, Rachael is composing a sequence of two emotional responses to dialogue spok...
Tuesday, June 4, 2013

Wendy performing her 'audition set'

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Wendy is performing the 'audition set' portion of my Action/ReAction technique.
Friday, May 31, 2013

Personal Branding

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When one assesses the need for an application of brand management strategies, it requires the existence of a brand and a contemplatio...
Friday, May 17, 2013

An exercise in Action/ReAction

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Wendy doing well with an exercise I gave her.
Tuesday, February 26, 2013

Branding & The Question-Asker Chronicles

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I have been involved with branding since the early eighties when I founded my film and TV repertory company. Patterning it after the old...
Saturday, October 6, 2012

Action/ReAction: Before & After

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When I begin an acting lesson for the first time with an actor, I write a few lines of dialogue and ask them to use the technique with w...
Tuesday, May 22, 2012

Stephen Mitchell to give free seminars to actors...

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Stephen Mitchell will be giving free seminars to actors, writers and directors about the formation of a new film and television reperto...
Monday, April 30, 2012

Branding for actors, writers & directors (excerpts)

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Stephen Mitchell speaking during an informal seminar on branding for actors, writers and directors.
Sunday, April 29, 2012

New reactions to Stephen Mitchell's branding seminar

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Some quotes from participants about Stephen Mitchell's Branding for Actors, Writers & Directors seminar at the Academy of ...
Tuesday, April 17, 2012

Career advancement as psychological warfare

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The U.S. Department of Defense defines psychological warfare (PSYWAR) as: "The planned use of propaganda and other psychological a...
Thursday, April 12, 2012

The visual and emotional brand of an actor

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Here, in the French version of my series (Interview), one can get a sense of the actress Hélène Cardona's brand even without speaking th...
Monday, April 9, 2012

Seminar results

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I gave a branding seminar over the weekend for actors, writers and directors at the Academy of Performing Arts in San Diego. It was a previ...
Monday, April 2, 2012

The branding of a filmmaker: Kathi Carey

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Kathi Carey has been a friend and associate of long standing. She joined the repertory company for film & TV as an actress but quickly...
Sunday, April 1, 2012

The branding of an actress: Victoria Foyt

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There were a number of purposes attached to the (Interview) series that I created. One, of course, was to market stories to A-list Hollywoo...
Friday, March 30, 2012

Stephen Mitchell interviews Kevin Courtright

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Kevin Courtright was part of my repertory company for film and television for fifteen years. Here is an excerpt from an interview I did with...
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About Me

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Stephen Mitchell
I bought Bentleys in England and Ferraris & Maseratis in Italy to re-sell in Los Angeles as a teenager. I met Enzo Ferrari, Juan Fangio and Steve McQueen. I 'grew up' on the set of Mission: Impossible and other episodic TV series of the era. For a few years, I owned a Ferrari GTO that is owned by Ralph Lauren today and valued at approximately $52M. I began my film career by writing, producing and directing Montmartre in Paris in French. I founded and ran a repertory company for film & TV for 20 years in Los Angeles. I created a TV series which had fans that included Marlon Brando. I authored the first new acting technique--Action/ReAction--that was not based on Stanislavski's Method. I am currently writing my third novel and shooting my spy thriller Exigence. If you can't make movies, live your life as though you were in one...
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